You’re a brilliant product manager. You can effortlessly balance feature requests, engage with customers, and switch between discussions with marketing and engineering colleagues as if it’s second nature.
You shouldn’t have to be an expert in resume writing, too. However, CVs are essential to getting a product manager job, so even though it’s tedious, you have to learn to do it properly.
Luckily, that’s our speciality! We’ve helped hundreds of applicants perfect their CVs and product manager cover letters to secure jobs at great companies like Slack and Google.
Our product manager CV samples, tips, and free resume templates are proven to help you craft a CV that attracts hiring managers and gets you one step closer to your dream job in 2025.
Why this CV works
- You can put your best foot forward with your product manager resume by using a simple resume outline to showcase a straightforward career path.
- A CV outline ensures you don’t miss any information and helps structure your content into clearly defined sections. While you don’t *have* to use an outline, it may prove helpful to organisation-driven product managers like yourself!
- A bachelor’s degree is an essential starting point that is sure to secure you a work placement at the very least.
- If you’re working towards your degree, you can get a placement or two to start building a resume and your potential for a great role.
Why this CV works
- Your senior product manager resume should be as organized and detail-oriented as you are, so only include the essentials.
- Remove personal pronouns from your work experience bullet points; get straight to the point.
- Keep your skills list to six to ten of your most relevant strengths.
- Keep your bullet points to no more than three lines each. One way to achieve this is by ensuring each bullet point mentions only one achievement or skill.
- Reverse-chronological resume formatting also promotes strategic organisation. This structure places your most recent senior position at the top of the page and makes it easy for the hiring manager to see your best work straight away.
View more senior product manager resumes >
Why this CV works
- When crafting the perfect senior product marketing manager CV, treat white space as your best friend. Why? It allows your persuasive content to ‘breathe,’ ensuring the hiring manager doesn’t miss a thing.
- Nobody wants to navigate through a cluttered mess, highlighting the need for plenty of space between the different sections of your CV. Then, opt for wide margins (around the ideal 2.5 cm on the edges) and keep your formatting consistent (whether the body text, headings, or subheadings) for something neat and professional.
Why this CV works
- Your technical product manager resume should show how you succeeded in working cross-functionally with multiple teams while supporting the company’s product.
- Metrics are the best (and quickest) way to demonstrate your value. Where possible, include percentages relating to application speed, KPIs you achieved, the click-through rate, and overall engagement.
- A technical PM has a wide range of responsibilities like any PM, but you’ll want to highlight your advanced engineering and design skills to distinguish yourself from other product managers.
- In your resume’s skills section, include hard skills like Agile Development, JavaScript, and SQL to remind hiring managers of your technical expertise.
View more technical product manager resumes >
Why this CV works
- Your associate product manager resume should highlight some metrics from your previous roles or projects since product management is a quantifiable field.
- Instead of rounding your percentages to the nearest ten, it would be better to write the exact percentage, like 24% or 78% to give a realistic view of your impact.
- Tailoring your resume objective to a company means that you’ve done a bit of job description research and know which keywords to include, as well as mentioning the business by name.
- You can also use your objective to show who you are in a nutshell. For example, stating that you’re “customer-focused” informs the hiring manager that you’ll endeavour to keep customers satisfied in all your work processes.
View more associate product manager resumes >
Why this CV works
- By including a dedicated skills section in your Google product manager CV, you can clearly demonstrate to your next employer the technical knowledge you offer.
- Let’s take the example of a product manager at Google. Having a solid understanding of relevant Google tools—such as Google Workspace, Google Analytics, and Google Cloud Platform—indicates that you won’t require much training to settle into your new role.
Why this CV works
- Should you include a career objective in your product manager intern CV? Ideally, yes—if you’re going to take the time to customise it.
- A career objective is very sensible when you’re either early in your career or transitioning from one role to another, as it allows you to communicate to the recruiter how your professional goals align with the specific company.
Why this CV works
- Numbers demonstrating increased sales, conversion rates, growth in organic traffic, and so on will make your ecommerce product manager CV irresistible. Include metrics such as “…9.3k increase in organic search traffic” and “increased revenue by 14%…” and you’ll instantly resonate with recruiters.
- However, don’t get too carried away and add unrealistic achievements that will cast doubt over your application.
Why this CV works
- A little (seemingly harmless) dishonesty in your data product manager CV can make the hiring manager regret their choice, and believe us, they won’t overlook it.
- We understand; you want to impress recruiters with your expertise in many role-relevant tools. However, things can go wrong quite quickly if you fail to demonstrate your skill in the mentioned proficiencies, and you don’t want to return to the tough job market, do you?
Why this CV works
- The simpler the formatting of your resume, the easier it is for a recruiter to focus on what’s important.
- Stick to one of our minimalist yet powerful resume templates, like Elegant, Official, Standout, or Professional, so your work experience and skills take centre stage in your digital product manager CV.
Why this CV works
- PM directors have an exemplary record of high-level experience, so don’t tarnish your solid reputation with minor errors on your CV.
- Always double-check your resume for content errors, and if you can, use a spellcheck tool to catch any lingering punctuation or grammar mistakes (and annoying typos).
- Since a director-level position is a senior title, not every previous job experience you’ve had should be listed on your director of product management CV.
- Instead, focus on your most senior experience, such as senior product management or leading product management.
View more director of product management resumes >
Why this CV works
- How to craft an impactful FAANG product manager CV destined for career greatness? It’s time you showcase your technical proficiency. After all, recruiters favour adaptable candidates who can hit the ground running.
- A concise skills section highlighting your expertise in industry-relevant software (cue Jira, Asana, Aha!, Slack, Mixpanel, etc.) has our seal of approval. But don’t stop there. Now, raise the stakes by sharing instances when you used these tools to achieve company goals.
Why this CV works
- One of the things you must demonstrate in your software product manager CV is how you streamlined processes while simultaneously reducing costs.
- Some great highlights would be a reduction in time-to-market turnarounds (4 weeks) and significantly cutting costs (£1.3M).
Why this CV works
- Recruiters assess your API skills by considering your achievements and evaluating your impact on the overall company/product outcomes.
- Therefore, it’s obvious that you’d want to include metrics on team contributions, process acceleration, error detection, fixing, and so on in your API product manager CV to make a strong case for your suitability.
Why this CV works
- A group product manager CV that fails to clearly demonstrate your ability to lead teams towards administrative and financial excellence is a missed opportunity to prove your value.
- Perhaps you can learn a thing or two from Natalie’s article, where she perfectly highlights her managerial excellence by leading to a 17% increase in year-on-year revenue and leading a cross-functional team of 16 to utilise Roadmuck for strategic product planning.
Why this CV works
- Have previous experience where you’ve achieved tangible results? You should definitely include it in your Amazon product manager CV.
- Quantifiable metrics allow a recruiter to better visualise the extent of your achievements and how significant your contribution has been to previous organisations you’ve worked with.
Why this CV works
- What will it take to get a “This one’s perfect for this role!” from the recruiter? Simply tailor your meta product manager CV so it reflects the job advert. After all, you want to give the hiring company an obvious reason to choose you over the competition.
- Start by thoroughly reading the job description, focusing on the qualifications the potential employer is seeking. Then, incorporate relevant keywords and phrases throughout your work experience section. This is your way of demonstrating that you meet all the criteria they have outlined.
Why this CV works
- It’s a good idea to include a career objective in your Agile product manager CV if you’re transitioning from a different role.
- In this case, the candidate’s most recent experience as a Scrum Master involves several skills that are quite relevant to the role of an Agile product manager. With an objective, you can detail how you intend to use those skills or experiences in your new job.
Why this CV works
- As a growth product manager, you’re adept at collaboration and have interacted with people from all walks of life. Nevertheless, a growth product manager CV highlighting controversial activities or details is a major deterrent for recruiters, and it could cost you that interview.
- For example, do you have the time of your life canvassing the local town for the Labour Party? That sounds exciting, but the hiring manager doesn’t need to know about it.
Why this CV works
- Based on your qualifications and experience, you tick all the boxes to be a product development manager. What remains is ensuring that your CV stands out.
- One easy way to achieve that is by condensing all your achievements, education, skills, and personal information into a one-page document. To add the finishing touch to your product development manager CV, complement it by using a tool like a free AI cover letter generator.
Why this CV works
- Your principal product manager resume should display your proven work history, excellent KPIs, and leadership.
- Emphasising a long career with various project management roles using measurable data from numerous sources is sure to secure you an interview.
- Even the most meticulous professionals make mistakes occasionally; just don’t let it happen on your CV!
- Instead, save yourself the embarrassment and check your resume for typos, grammar errors, and inconsistencies before you send it off to the hiring manager.
View more principal product manager resumes >
Why this CV works
- The potential employer is looking for someone with proven skills to take the helm and close deals for this role. So, why not highlight your leadership abilities within your CRM product manager CV?
- Avoid clichés such as “I was responsible for” when writing your bullet points. Instead, use action verbs that clearly illustrate you taking charge and achieving impressive results—consider “negotiated,” “formulated,” “accelerated,” and “overhauled.” It wouldn’t hurt to include a few lines highlighting your experience (and successes) in a similar managerial role (like Camila’s time at TikTok).
Why this CV works
- Demonstrating your career progression is one way to engage recruiters by showing them you’ve worked hard to reach your current position.
- See how Brian uses his VP product management CV to guide the hiring team through his journey from being a product analyst to a product manager, and now VP. Impressive!
Why this CV works
- Moving on to a healthcare product manager CV, demonstrate your ability to guide projects from concept to completion. And what better way to do so than by quantifying your achievements?
- Taking a leaf from Auriel’s piece, rely on phrases like “increasing patient satisfaction scores by 2.6 points,” “generating an additional £1.4 million in annual revenue,” and “boosting appointment adherence by 16%” to make your pitch more convincing and get the potential employer sold on your success potential.
Why this CV works
- Especially if you’re starting your career, your assistant product manager resume needs to match the product manager job description.
- Usually, this just means customising your work experience, skills section, and resume objective or resume summary (if you choose to use one).
- If you don’t have work experience, that’s fine; instead, list any internships or projects you took part in to demonstrate your skills in product management.
- You can even go above and beyond by enrolling in certification programmes to reassure hiring managers that you’re more than qualified.
View more assistant product manager resumes >
Why this CV works
- Your standout tech product manager CV has all the necessary sections to present you as the right fit for the open role — good decision! You can still elevate it further by adding a few more. But be cautious; some could make you appear out of touch.
- Before the hiring manager sees your CV, remove that references section; if you truly impress them (as intended), then have no doubt that they’ll ask you for references if needed.
Why this CV works
- An aesthetically pleasing platform product manager CV format could be the hook that will encourage hiring managers to read your entire sales pitch. How about we model yours after Elara’s masterpiece?
- Choose a two-column CV layout with clearly divided sections to help recruiters assess your qualifications. Also, don’t overwhelm them with fancy fonts—simple options like Calibri and Arial will suffice. And again, cramming too much information into your document is a bad idea, so make use of white space.
Why this CV works
- Ready to show employers you’re the payment expert they’ve been waiting for? Now’s the time to let those quantified metrics shine.
- Remember, vague claims won’t get you anywhere. For this one, focus on finance-focused achievements like “increased on-time payments by 29%” or “reduced operational costs by £88,313 annually.” These figures in your payments product manager CV demonstrate that you’re the one who makes payments smarter, faster, and more profitable.
Why this CV works
- Your Microsoft product manager CV has one goal—to prove your worth and get Sally, the hiring manager, to roll out the red carpet for you. Now, here’s the plan: Keep it straightforward and avoid any fancy jargon when explaining why you’re an excellent choice.
- Remember, not every hiring manager will be fluent in the specific jargon of your field. The catch? You risk alienating them or miscommunicating your competence. By leaning towards clear and straightforward language, your CV can speak volumes to anyone who picks it up.
Why this CV works
- In a cut-throat world, you need to go all out to outshine your competition for that fintech product manager role. Our bonus tip? Highlight industry-relevant higher education in your CV.
- A bachelor’s degree in Computer Science and Engineering is a strong asset for a fintech product manager CV. By specifying your university, its location, and your years of study, you add more weight to the education section. Additionally, mentioning a few role-specific qualifications below your educational credentials will complete your document nicely.
Why this CV works
- A compelling product operations manager CV that highlights your evidence-based achievements without relying on clichés or buzzwords speaks for you and maximises your chances.
- Before submitting your application, take some time to proofread it. While doing so, ensure your bullet points start with dynamic action verbs that reflect leadership, achievements, and technical expertise (consider persuaded, led, authored, overhauled, upgraded, designed, analysed, monitored, etc.). Naturally, these actions are more effective when supported by tangible results.
Why this CV works
- About a winning IT product manager CV, focusing on the major successes you’ve achieved in similar roles is like switching on the spotlight—suddenly you become a potential top choice for the hiring company.
- Lysander knocks it out of the park by bolding and italicising phrases like “increasing customer retention by 22% and generating an additional $2.8 million in annual revenue.” That way, it’s one of the first things that catches the recruiter’s eye as soon as they open the masterpiece.
Why this CV works
- Your entry-level product manager resume can take many shapes and forms; however, certain factors can make your resume rise above the rest.
- Even if you don’t have a bachelor’s degree, you can still emphasise your education by listing a high grade point average (above 3.5).
- Internships and projects are also great additions for graduates with limited work experience.
- Creating entry-level CVs can be challenging, so if you need ideas on what to include, consider using an editable resume template or a Google Docs resume template to add everything you need in a neat and visually appealing format.
View more entry-level product manager resumes >
Why this CV works
- Imagine a marketing product manager’s CV filled with typos and grammatical errors. That’s essentially inviting missed opportunities and disrupted career ambitions. This isn’t the route you want to take, however. So, it’s time to go through your document with a fine-tooth comb.
- A spell checker like Grammarly can be a lifesaver in spotting pesky errors that might slip past a casual glance. Taking the extra step to read your CV aloud is another excellent strategy for catching awkward or out-of-place phrases. And don’t underestimate the value of a second pair of eyes—consider asking a friend or family member.
Why this CV works
- The hiring manager has a mountain of CVs, all clamouring for a decisive glance that lasts no more than seven seconds. Now, about catching the lifeline, try making the most of the one-column template.
- The beauty of this format is that it works wonders for the readability of your SAAS product manager CV, allowing recruiters to quickly spot the key details. Aside from keeping your document uncluttered, it is compatible with various file types and those selective ATS systems, making your online job application straightforward.
Why this CV works
- An aesthetically pleasing template for your junior product manager CV is a good start, but that’s only part of securing a one-to-one with recruiters. Showcasing your strong technical capabilities will give you an advantage over the competition, ultimately securing a job interview.
- Start by identifying essential technical skills from the job advert. But what if the job description is unclear? In that case, use your creativity and industry knowledge to pinpoint up to 10 relevant tools you excel at. From there, set aside some space on the sidebar for the software programmes, and ensure you demonstrate their use in your work history section.
Why this CV works
- If you’re trying to create an impressive B2B product manager CV that will make the recruiter say, “I need to know more,” take our advice and tailor your document to the job description.
- Your tailored sales document should demonstrate that you possess the skills (consider Salesforce, Jira, and Asana) and experiences on the potential employer’s “must-have” list. How do you excel at this? Carefully review the job advert, keeping an eye out for keywords and repeated phrases, and then enhance your CV with them to prove you’re exactly what they’re looking for.
Why this CV works
- So, you’re considering that Salesforce product manager role. Certainly, technical skills are essential, but let’s not underestimate the importance of good communication. A CV that demonstrates your way with words could be your golden ticket.
- Now, if your Salesforce product manager CV has even a hint of “responsible for” anywhere, you might as well be queuing for the recruiter to pass you by. So, how about swapping such dull phrases for compelling action verbs (think spearheaded, organised, enhanced, and systemised)? It’s about presenting yourself as the mover and shaker, not just someone on the sidelines.
Why this CV works
- For an insurance product manager CV that’s too good to overlook, you want to subtly showcase those impressive skills of yours, combining both interpersonal and technical abilities.
- Showcase your expertise in role-relevant software (such as Microsoft Teams, Tableau, Microsoft Excel, Compliance 360, DocuSign, and Siemens Teamcenter) throughout your work history. Why not include a phrase like “oversaw the integration of Microsoft Teams for seamless collaboration across a team of 16” to highlight your leadership skills?
Why this CV works
- No one suddenly wakes up as an experienced manager—it takes a journey (and probably a lot of coffee-fuelled brainstorming sessions).
- Feel free to showcase your hard-earned career growth in your experienced product manager CV. Begin with your most recent achievements, such as generating significant revenue through flagship product launches, and work backwards to those “I did everything” early roles. A proven career journey will help employers understand that you’ve mastered everything needed to transform average products into market-ready successes.
Why this CV works
- It’s natural to feel uneasy at the thought of writing an impressive aspiring product manager CV. The good news is that there’s always a way to stand out, and in this case, it could be academic projects.
- Your achievements as a class presenter and seminar attendee will certainly be recognised. If anything, they demonstrate your enthusiasm and practical learning during the early stages. Additionally, if you have a part-time job that is relevant to this internship, be sure to highlight it on your CV.
Why this CV works
- A job-winning product design manager CV can be that secret ingredient that turns your vague career vision into a bright reality. Want to unlock one of its core components? Look no further than the esteemed reverse chronological format—presenting your work history from the most recent senior role down to the relevant beginnings.
- Organising your work experience by recency doesn’t just show continuity. It highlights your career progression, where responsibilities and achievements grow with experience. To the hiring manager, it feels familiar and makes assessing your career advancements straightforward.
Why this CV works
- Utilising your AI product management skills to drive business growth with positive outcomes in customer retention and satisfaction rates will earn you a place at the table with top recruiters.
- In a nutshell, your AI product manager CV should focus on your performance metrics in cost reduction, process acceleration, revenue growth, and achieving a niche competitive edge.
Why this CV works
- You want to show the hiring manager your relevant experience regarding the position you’re looking to fill.
- An excellent way to do this is to include your most relevant positions and describe your achievements in four to five bullet points per role.
- Also, the career objective in your computer vision product manager CV should align your skills with keywords from the business’ job description.
- When writing your resume, don’t let your skills stand alone. Hiring managers love to see a connection between skills and work experience.
- For example, writing, “conducted competitive analysis to discover competitors’ offerings…” brings the skillset of competitive analysis to life.
Why this CV works
- If you’re just starting or switching careers, you may want a resume objective to support and enhance your work experience (and lengthen your game product manager resume).
- Your work experience section doesn’t have to include just jobs; internships are an ideal addition if your employment history is limited. Any practical experience, including projects, you can mention sets your CV above the competition.
- A hiring manager won’t spend much time reviewing your CV initially, so bullet points should highlight your capabilities to secure that first-round interview.
- However, creating effective bullet points isn’t easy, but our AI resume writer will provide you with guidance as you write, helping you include action verbs, avoid personal pronouns, and steer clear of passive voice.
Why this CV works
- It’s vital to show ownership and investment in the products you’ve directly overseen on your product manager localisation CV.
- The best way to represent this is by using action verbs and quantifiable results. Power verbs like “built, defined, and led” express your work with confidence, while metrics are the proof of the pudding.
- The title on your product manager localization resume should correspond to your desired position according to the product manager job description.
- The phrase “dress for the job you want, not the job you have” holds true when it comes to CVs. List the position you aspire to, not the one you currently hold.
Related CV guides
How to Write a Product Manager CV
The Office for National Statistics (ONS) shows that the median salary for a product manager is £147,000, and the demand for these roles is expected to grow faster than in other positions. More than the salary and growth potential, though, product managers get to work on exciting and challenging projects.
They are the guides of new products at a company, and they generate new concepts by talking to customers and analysing data. Product Managers are also responsible for collaborating across teams, from engineering to design to marketing, to turn these product ideas into reality.
An excellent product manager needs creativity, an analytical mindset, and outstanding people skills. So how can you effectively showcase these abilities with a one-page CV?
In short, here are the things you need to do to create a successful product manager CV:
- Get inspiration from real resume examples that helped product managers secure jobs in 2025
- Emphasise your diverse skill set to get through automated ATS filters while also appealing to hiring managers.
- Avoid overly detailed formatting to keep the focus on your qualifications and not just your resume layout.
- Showcase accomplishments to demonstrate that you can make a valuable contribution
- Include keywords from the job advert
Showcase your product manager skills
Getting your skills right on your CV is a catch-22. Why? Because there are three review phases for a typical company:
- Automatic filters in the company’s applicant tracking system (ATS) eliminate candidates based on keywords.
- The HR person responsible for the role reviews your CV. They are usually non-technical but understand what the hiring manager is looking for.
- The hiring manager reviews your CV. Usually, they’ve been a product manager in the past or managed a team of product managers, so they know the ins and outs of the role.
With all these steps, how can you be sure you’re maximising your chances of acing your first interview?
We’ll start with the first step: to get past the ATS filters, you must include the right role-related keywords on your CV.
For example, suppose the product manager job description clarifies that they require candidates to have experience with Agile development. In that case, you can be sure the ATS will filter for that keyword. Here are some more product manager skill keywords to include (if they match your experience):
Top product manager skills
- SQL
- Google Analytics
- Adobe Analytics
- Mixpanel
- Google Tag Manager
- Hotjar
- A/B Testing
- Optimizely
- Basic Python Scripting
- APIs
- Agile
- Scrum
- Waterfall
- Kanban
- Jira
- GitHub
- Confluence
- Google Analytics
- Microsoft Excel
When you’re past the first stage of the resume review, you need to make your CV appealing to people. This means avoiding a lengthy list of resume skills.
It’s a major red flag for hiring managers if they see a candidate with a paragraph listing their skills. Why? Because it indicates one of two things:
- The candidate can’t possibly be fluent in all those skills, OR
- They’re a jack of all trades but a master of none.
It’s better to demonstrate expertise in a few skills than a superficial understanding of many tools or methodologies.
The rule of thumb is only to include skills for which you’d be comfortable being interviewed. Lying on your CV is a surefire way to end up on the company’s blacklist for potential employment.
You’ll notice that the list of keywords above only includes hard skills. ATS filters are almost exclusively used to filter for hard skills. For this reason, don’t include soft skills in the skills section of your CV.
Imagine you’re a hiring manager: you’re looking at a CV where a product manager has listed “communication” as a skill they possess. It’s much better to demonstrate your communication skills within the context of your work experience rather than as an isolated keyword.
Ensure your CV format is correct
Formatting your resume is relatively straightforward. Here are the main things you need to know:
- Keep it to one page.
- Under your name, include the job title for which you’re applying.
- Make it machine-readable. Omit the graphics and decorative fonts.
- Avoid grammar or spelling mistakes.
- Omit the CV summary or objective unless you’re either new to the field or a seasoned professional with over 10 years of experience.
- Submit your CV as a PDF unless explicitly told otherwise in the job description.
- Avoid large chunks of text and use bullet points instead.
No matter where someone looks on your CV, they should be able to quickly conclude that you’re a great fit for the product manager role to which you’re applying. This means your formatting needs to be easy to read at a glance.
Make the job of the person reviewing your CV as easy as possible.
Incorrect: large chunks of text
Ed-tech company
May 2018 – Present, New York, NY
Product Manager
- Designed and implemented A/B experiments for our product to improve the conversion rate by 18 basis points and reduce churn by 11 basis points. Implemented a long-term pricing experiment that increased customer lifetime value by 22%. Introduced a referral programme for highly active customers, resulting in a net increase of 27,000 new users annually.
Correct: break long text into bullet points
Ed-tech company
May 2018 – Present, New York, NY
Product Manager
- Designed and implemented A/B tests for our product to improve the conversion rate by 18 basis points and reduce churn by 11 basis points
- Implemented a long-term pricing trial that increased customer lifetime value by 22%
- Implemented a referral programme for highly active customers, which resulted in a net increase of 27,000 new users annually
CV objective or summary
A resume objective helps you demonstrate a few of your skills and why you’re passionate about a particular role. The only times you should include a CV objective is if you’re either
- undergoing a career change, OR
- you have a passion for a particular company or role.
A resume summary is a brief overview of a manager’s experience or qualifications for a specific role. You should not include a CV summary unless you have over 10 years of experience.
Most of the time, you don’t need a summary or an objective as they rarely convey anything that can’t be understood from reading the CV.
Incorrect: vague, uninformative objective
Experienced product manager seeking to utilise my analytical and creative skill sets to develop products that have a meaningful impact on users.
Correct: objective shows enthusiasm
Product manager looking to utilise my experience in fintech to contribute to Stripe’s mission of making payments easy and accessible for small businesses worldwide.
Correct: objective for a career change
Product manager transitioning from a career in engineering, seeking to utilise my technical background in a company like Google to develop products that enable non-coders to establish businesses more easily.
Can you see the difference between these examples? The first is overly generic and provides no insight into the candidate’s qualifications. It’s just keyword-loaded padding.
The latter two examples demonstrate why the product manager applying for the position is a good fit.
Education
Always include the school you attended and the degree you obtained in the education section of your CV. If you had a subsidiary subject, include it here.
If you’re applying for a graduate role, your education section will look a bit different from a senior product manager. Here’s some advice for education content based on your level of experience:
Tips for the education section
- Junior product manager:
- Include relevant statistics, design, or engineering modules you took at university
- Include your degree classification if it was a 2:1 or higher
- Senior product manager:
- Don’t include university modules on your CV: use this space to talk about work experience instead
- No need to include your degree classification
Quantify your impact on your CV
As a product manager, you can utilise data and user insights to develop new products and product features. You’re also accustomed to setting objectives for each project and defining metrics for each of those objectives.
These abilities are vital to your product manager CV since your CV needs metrics to really stand out. Metrics such as revenue, customer adoption, growth, and customer satisfaction are ideal for product manager CVs.
Ways to quantify your work as a product manager
- Increase in revenue:
- Scoped and developed a new feature that resulted in £220,000 in annual incremental revenue
- Time saving:
- Worked with the engineering team to develop a tool that automated the data pipeline and saved 24 hours of manual work each month
- Increase in retention:
- Developed a conditional product flow that increased monthly retention for a large customer segment by 14%
- Enhancement in customer satisfaction:
- Incorporated customer feedback and implemented features based on that feedback to improve NPS by 25% from 2018 to 2019
- Cost savings:
- Identified an under-utilised product feature and removed it, resulting in no change to customer retention while saving the business £426,000 in 2019
- Secured investment:
- Developed a pitch to investors regarding our product growth and roadmap, leading to securing a £2.1 million investment
- User growth:
- Introduced a new free product for potential users, which grew from 0 to 12,000 daily active users in 2019
Measuring impact is crucial for any successful product manager, and hiring managers want to see that you possess this skill. Furthermore, quantifying the impact of your work is far more persuasive than general statements.
For example, saying, “Developed a new product that grew substantially in 2019” is not nearly as convincing as saying, “Developed a new product that grew from 0 to 37,000 daily active users in 2019.”
How to overcome lack of experience
You probably don’t have work experience if you’re a junior product manager, but companies want to hire people who can demonstrate their interest in product management. To do this, you should discuss projects you’ve worked on.
Did you do your research for a potential app idea you have? Did you create wireframes for a website you wanted to build? You should aim to quantify the impact or scope of these projects.
If you haven’t worked on any projects yet, now is a great time to make it happen. Reach out to local small businesses you can assist, conduct market research for a potential product, and put together a PowerPoint presentation with a competitive analysis for an existing product you like. Demonstrating initiative like this can work wonders to get your foot in the door!
If you’re unsure what to write in your entry-level bullet points, here are some examples for inspiration. This job candidate chose to share their project experience from a university-wide hackathon.
- Led the product direction for a team consisting of two engineers and a designer for a university-wide hackathon
- Researched features, created basic wireframes, and developed the product roadmap for a mobile app that allowed users to vote on which band should perform at the spring concert.
- Led the launch and marketing of the product to our student base, which went live to 16,000 students
- Conducted user research interviews and metric tracking in Google Analytics to optimise the feature set, improving daily engagement by 16%
- Came 2nd overall out of 43 competing teams
Share a story about your career development
The job responsibilities of a product manager vary greatly from company to company and even from department to department.
You want to present a cohesive narrative about why you’re the ideal candidate for the company. One key aspect of your product management experience is the stage at which you were involved in developing products.
Yes, this means tailoring your CV for each job to which you apply. The best way to do this is to create a few versions of your CV. For product managers, it’s recommended you have the following types of CVs:
- Go to market CV (0 to 1)
- Growth CV (1 to 10,000+)
- Enterprise CV (launching to an existing large user base)
It’s more work, but it yields significantly better results. Our data shows that customizing your resume for each job application results in 36 per cent more interviews. It’s worth the effort.
You should try to relate your past work to the given environment. Look at the job description for the role you’re seeking to determine which of your CV versions addresses what they want for the position.
Next, if you have industry-specific experience, you should tailor your CV to discuss that experience as much as possible.
How to customise your project manager CV
- Discuss your relevant experience working on products of a similar scale to the position for which you’re applying.
- For example, if you have experience in bringing products to market, you should discuss that experience in detail when applying to start-ups.
- If you have experience working in start-ups and you’re applying for a corporate manager role, focus on your expertise in analysing customer feedback and working on product improvements.
- Discuss in detail any industry-specific expertise relevant to the position you’re applying for. For instance, if you’re applying for a healthcare manager position and have previously worked in healthcare, dedicate more of your CV to discussing your healthcare experience and less about other non-healthcare-related product manager role responsibilities.
Your key points
You’re well on your way to creating an incredible product manager CV and landing your dream job. To save time and increase your chances of an interview, follow our tried and tested resume-writing tips:
- Include only hard skills in the CV skills section to get past the CV keyword filters.
- Keep your CV to one page. Check thoroughly for spelling and grammar mistakes.
- Keep your CV simple. No graphics or images that make it difficult to read.
- Tailor your CV for each application based on the products you’ll work on and your related industry experience.
With a great CV comes great responsibility. Manage your job search well and never miss a deadline. So go forth and apply wisely. We’re rooting for you. Before you know it, you’ll have interviews lined up for your next product manager role!
Product Manager CV FAQs
To create a strong product manager CV, list your most impressive work experiences and start each bullet point with action verbs. Highlight impacts, such as increasing annual revenue or reducing churn rates, and showcase key skills and methodologies that make you an outstanding product manager.
Include skills that have helped you achieve results in previous roles. Industry-relevant tools such as Jira, Google Analytics, and Asana are essential, but don’t stop there. Mention your methodological expertise like Scrum or Agile development, and demonstrate how you applied them alongside techniques such as product mapping.
Typically, a product manager’s CV should be one page. If you have extensive experience, you can extend it to a second page, but only if those roles add clear value to your profile. In general, keep it concise and adhere to the single-page rule whenever possible.
Rather than listing responsibilities from your previous positions, include roles where you directly contributed to the growth of products and quantify your bullet points. Highlight your top technical skills and any industry-relevant qualifications that demonstrate your expertise in the field.
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