3 Sales Assistant CV Examples For 2026

How to Write a Sales Assistant CV

Your role is all about numbers. As long as you hit the sales targets, you’re safe and can also earn some good commission. So how do you show you’re now ready to assist senior sales professionals? By crafting a strong CV.

From relevant work experience to a strong skillset, there are various things that can enhance your sales assistant CV and make you a standout candidate. We’ll be covering some very important CV tips, so stick around to secure your sales role.

We’ll be covering:

• How to give ATS and recruiters what they want
• Using your skills and measurable results to demonstrate business value
• Important CV tips to secure your sales job
• The power of using the right template to showcase your strengths

Create a basic contact information section

You know this better than we do, but in sales, timing can change everything. You want to make sure employers can contact you quickly. Keep this section concise and include basic details, such as:

• Name: No nicknames. We’re talking your full name, as you would say it when meeting someone in a professional setting.
• Phone Number: Add a number that you’re currently using and that has voicemail activated in case you miss any calls.
• Location: Your town or city and county are sufficient. There’s no need to include a full street address—that’s old-fashioned. Example: Manchester, Greater Manchester.
• Email Address: Use a straightforward email, preferably one you check regularly. No ‘[email protected]’, please.

How to format your sales assistant CV

There are a few golden rules when crafting any job application. Just like a shop needs to be organised and tidy, the same logic applies to your sales CV format. ATS systems will give your CV maybe a second before they skip to the next application, so you need to use formatting that easily gets you past it.

Here are our top three recommendations:

• Keep it to one page: Unless you have a decade’s worth of experience, it’s generally best to fit your entire CV on a single page.
• Add keywords: Carefully review the job description and identify key terms. Then, integrate them naturally into your CV in different sections, such as work experience and skills.
• Avoid graphics: ATS systems may not be able to recognise your customised fancy visuals showing how great a salesperson you are, so stick to words and bullet points.

Demonstrate your impressive sales and interpersonal skills

You’ve developed a wealth of impressive interpersonal and critical thinking skills throughout your experience in sales, and recruiters want to see the key takeaways! What tasks are you proficient in that will enhance company and customer success?

Ensure your skills are concise and formatted in a neat list, highlighting abilities that are highly relevant to your field. (Consider how you’d ensure all elements of a seasonal display actually fit the theme.) And be specific!

Getting very specific about your skills demonstrates deeper knowledge and will take you much further in the application process. Consider broader soft and technical skills that apply to almost any role, and then expand on them to show how they apply to your role as a sales assistant.

Here are some examples:

Use your past achievements to demonstrate value

Once you’ve laid all your skills out on the table, it’s time to show recruiters how you’ve maximised your capabilities! Even if your job experiences seem somewhat patchy, you can turn this to your advantage by referencing skill utilisation that overlaps with sales techniques.

If you worked in a role that wasn’t heavily focused on sales initiatives, make your experience relevant by discussing your customer service efforts or your project performance evaluations.

And always use metrics to quantify your impact! Provide figures on how you used assessment results to enhance performance. Include satisfaction rates to demonstrate that your customer engagement was successful.

Here are some examples:

• Answered customer enquiries regarding menu items, payment, and bakery history to build lasting connections and increase customer retention rates by 11%
• Stocked, organised, and inventoried over 1,100 products and supplies, using MS Excel to reduce inventory error rates by 9%.
• Welcomed customers, found products, and processed purchases for an average of over 54 customers daily, achieving an employee rating of 4.8 out of 5 stars.
• Processed over 164 cash, credit, and cheque transactions daily, using EPOS systems to ensure a 99% accuracy rate.

Include qualifications/education for extra points

Roles in sales don’t usually require you to include a degree in marketing, but it is beneficial to have one listed on your CV. What can be more helpful are modern sales certifications.

A few certificates worth pursuing include:

• Sales Training for High-Performing Teams Specialisation (HubSpot Academy)
• Generative AI Course for Marketing, Sales, and Campaigns (SimpliLearn)
• Strategic Sales Management Specialisation (FIA Business School)

Key points

• Bear in mind you’re writing for both AI and human recruiters
• Lead with your best sales techniques
• Demonstrate value from past achievements
• Your sales-focused education and qualifications make a big difference
• Present it all in a straightforward professional design