You manage customers’ accounts within the surrounding region, assisting with everything from new and existing client contracts to strategizing and creating opportunities for acquiring more customers. Account improvement and regional resource utilization also fall under your umbrella.
But you might not feel confident about how to show off your local customer acquisition and account management skills on your resume. What do you prioritize?
We’ve got this! With these three resume templates and proven advice for writing cover letters, you can pave the way for your next big opportunity in no time.
Copy this text for your regional account manager resume!
Beatrice Castaneda
Regional Account Manager
Be-cas@email.com
(123) 456-7890
Brooklyn, NY
WORK EXPERIENCE
Regional Account Manager
Rauxa
January 2015 – current
New York, NY
– Handled account operations within the Northeast National Region, containing 50K+ Rauxa customers
– Utilized Salesforce CRM to assess CRM and drive potential leads, increasing web visitation by 600% and total revenue by $900K
– Expanded regional customer base by 15% by selling SaaS contracts that extended for multiple years
– Established core guidelines, methods, and policies to ensure 100% of regional team members met targets in ways that represented Rauxa
Mid-Level Account Manager
Datalot
June 2012 – January 2015
New York, NY
– Managed 12 accounts totaling $1.5M in total revenue in 2014
– Grew annual revenue from client base from $700K to $1.2M by cross-selling products and services
– Volunteered to provide peer mentorship for 4 entry-level account managers, giving advice that reduced client churn by 10% on average
– Recognized as top account manager for Datalot in 2014
Account Manager
New Relic
April 2011 – June 2012 Pittsburgh, PA
– Facilitated 11 new customer contracts that lasted for 2 years (1
year above targets)
– Negotiated contracts and agreements that increased profits by 3% over the competition
– Collaborated across 5 departments, including Product
– Development and Marketing, to streamline customer experience
– Communicated with the department to support sales targets, providing assistance that contributed to a 100% individual and team-wide quota achievement in Q1
– Utilized 3 types of CRM software systems such as Salesforce to understand client needs
SKILLS
– CRM software
– Analysis
– Goal-oriented
– Multitasking
– Collaboration
– Organization
– Negotiations
– Communication
– Creative Problem-solving
EDUCATION
Bachelor of Arts
Business Administration
University of Pittsburgh
2007 – 2011
Awards
– Stewart Achievement Award
CERTIFICATIONS
– Project Management Professional
– Sales Management Certificate
What Matters Most: Your Skills & Work History
Recruiters want to see a quick snapshot of the abilities you use to negotiate contracts and increase annual profits. Do you use any special interpersonal tactics to help guide customers towards the wisest account management decisions?
Make sure everything you write about is profession-specific and avoid generic abilities like “diligence” even if they sound good at first glance. Ask yourself: “If someone saw this skill without much context, how easily could they tell what my job is?”
Go for specifics that are more closely related to regional account management instead. Think of things like “financial analysis” and refer to your favorite CRM tools by name.
9 best regional account manager skills
- Negotiation
- Local Research
- Account Analysis
- NetSuite
- SugarCRM
- Customer Advisement
- Google Sheets
- Problem-solving
- MS Teams
Sample regional account manager work experience bullet points
Nice skills are a great start to a great resume! Now it’s time to demonstrate your ability to apply them as a regional account manager through examples of your previous success.
Provide recruiters with solid examples of prior accomplishments like forming customer agreements that nurtured larger profits. Efficiently recount how you Salesforce to drive potential leads and boost online engagement.
And always supercharge your accomplishments with numerical metrics of their impact. Quantifiable data (percentages, profits, or engagement from local outreach) makes you sound much more reliable.
Here are a few examples:
- Negotiated contracts and agreements that increased profits by 3% over the competition
- Facilitated 11 new customer contracts that lasted for 2 years (1 year above targets)
- Grew annual client base revenue from approximately $700K to $1.2M by cross-selling products and services
- Handled account operations within the Northeast National Region containing 49K+ customers
- Managed 12 accounts totaling $1.48M in total yearly revenue, increasing profits by 13%
Top 5 Tips for Your Regional Account Manager Resume
- Vary your metrics
- Whenever possible, diversify your metrics to add more intrigue to your experience section: Reference everything from your lineup of new customer contracts to how many company dollars you saved within your region.
- Be concise
- Cutting to the chase is important for a regional account manager—demonstrate your ability to convey information in a quick and user-friendly manner by streamlining your points, much like summarizing contract details mid-negotiation.
- Highlight your certs!
- If you boast impressive certifications like a Certified Sales Professional (CSP) or Professional Certified Marketer (PCM), don’t keep it a secret! Include your certs in their own section to show how qualified you are.
- Use a no-nonsense template
- Any of our modern resume templates will set off your accomplishments: Just make sure you don’t go overboard with colors or lettering that distract from your financial management abilities. If you want a visual spark, use a signature color associated with your region!
- Show leadership
- In a regional account management role, you’ll want to demonstrate your comfort within a position of mentorship and guidance. Revisit the job description to feel out ways to convey financial expertise and leadership through writing tone.
Just like you’d adjust your negotiation approach after reading the room, read the job description again and look for ATS keywords like “account analysis” or “customer acquisition” to use in your resume. Switch these out to match the focus of each job.
Keep it at or under a single page! To demonstrate your efficiency and organizational skills, consolidate and streamline your stories of cross-departmental collaboration and Salesforce utilization until everything fits nicely.
Free-floating numbers that don’t reinforce your ultimate accomplishments or metrics aren’t the best use of page space. Avoid headcounts or project numbers that don’t strengthen an impact metric.
