You manage daily administrative tasks and perform organizational maintenance so that the marketing department is kept in tip-top shape! You also conduct market research, using your expertise to analyze data and spot new opportunities to expand company revenue.
But you might still have some questions about your own resume, and that’s totally understandable. It isn’t always immediately clear which layout would best highlight your qualifications or which skills you should include.
Don’t worry: We’ve helped tons of people like you find the way to their dreams jobs in marketing! You can start on your own path to success with these three resume samples and time-tested advice.
What Matters Most: Your Skills & Work History
So, what are you good at? Recruiters want to know! You’ll want to include a nice balance of hard and soft skills: Your job as a marketing associate requires both the technical background needed to keep everything running smoothly, and the ability to share key data with others.
Even if you’ve had a past job that didn’t relate directly to marketing, you can still look for any overlapping skills that also serve your current role! (This also helps your experience section–but more on that later).
In addition to relevance, really prioritize clarity in your skills section. Be as specific as you can about both your hard and soft skills, naming them as clearly as possible.
Here’s what we mean:
9 top Marketing Associate skills
- Salesforce
- Paid Ads
- SEMrush
- Google Analytics
- MS PowerPoint
- Google Sheets
- Adobe Photoshop
- Adobe InDesign
- Data Presentation
Sample Marketing Associate work experience bullet points
While your skill set sets an excellent stage for your qualifications as a marketing associate, recruiters want to see more about what you can do–and what you’ve already done. So, now it’s time to share examples of your achievements!
How did that one super successful social media ad campaign go? What about the time you increased revenue for your company with a new cross-departmental marketing strategy?
And don’t forget to measure your success for these accomplishments! Use quantifiable data to back up your achievements and provide solid metrics for your professional history. This makes your experiences sound more like qualifications and less like stories.
Here are some samples:
- Conducted trend forecasting, predicting future growth potential and enabling product development, resulting in $89K in profits
- Developed method to reduce time to complete administrative tasks by 62% by introducing cutting-edge software
- Utilized Capsule to understand consumer behavior through CRM, resulting in information that drove a 34% increase in web traffic
- Communicated with potential clients, increasing online audience through monthly newsletters by achieving an 89% sign-up rate
- Redesigned three unsuccessful campaigns in accordance with consumer feedback, enhancing interactive features to boost engagement by 289%
Top 5 Tips for Your Marketing Associate resume
- Highlight your versatility
- Note how the experience sample points vary in what they measure, as well as the type of metric used to quantify them. This not only creates more interest but it makes you see more well-rounded and capable as a marketing associate, too.
- Call upon context
- If you’re struggling to find a really varied set of metrics or diverse examples for your work history section, focus a bit more on context. There’s bound to be something in the backstory about why you achieved that success point that you can use to spice things up!
- Pick the ideal template for you
- Everyone’s qualifications are different, making your resume content unique. As a marketing associate, you’re very familiar with how important it is to present information in a way that will appeal to your target audience! So pick whichever of our templates makes your qualifications look best-suited to the job you’re applying for.
- Showcase that software
- When you write your experience examples, let recruiters know exactly what kinds of software tools you used to create success. You can keep your skills list concise and then mention additional programs within your experience points to demonstrate your vast knowledge.
- Organize your details
- If you have deep knowledge of certain types of software, such as social media ad management programs or various MS Suite programs, group them together in your skills list. This little trick will make you seem way more organized!
Stay at or under one page for your resume! As a content marketer, you know all about how important it is to catch your viewer’s attention quickly. Apply this concept to your resume and hit your high points immediately.
You certainly can! Your resume is probably already looking great–but if you want to supplement it with a couple of professional letters of recommendation, you’ll look even greater.
You probably don’t need one, especially if you already have experience related to any sort of marketing field. If you’re making a dramatic career shift or have just graduated, then an objective might be useful–but usually your experience speaks for itself.
