5 Business Cover Letter Examples for Success in 2024

Stephen Greet
Stephen Greet April 4, 2024
5 Business Cover Letter Examples for Success in 2024

You’re passionate about optimizing processes and achieving company goals. Businesses know they can count on you to manage expense reports and income statements, use your sales skills to increase profits, and much more while on the job. 

But are you capable of writing a great cover letter to accompany your stellar business resume for the competitive business space?

While you may be a business expert, creating a cover letter can be challenging. That’s why we’ve compiled some effective business cover letter examples that will land you the job in 2024.

Business Cover Letter Example


Business cover letter template

Why this cover letter works

  • Align your business cover letter with the company’s mission and show how your skills can contribute to their operations.
    • Detail specific examples from your life that connect to how the company does business. A personal anecdote can go a long way.
    • This helps the employer visualize how your skills can fit into and improve their business operations.

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Entry-Level Business Cover Letter Example


Entry-level business cover letter template

Why this cover letter works

  • Notice how this entry-level business cover letter links experience to specific skills such as event planning and document formatting. When you underscore your skills like this, it instantly allows the employer to see you leverage your abilities in the role.
    • Make sure your cover letter is aligned with the job requirements listed on the application and emphasize them!

Business Administration Cover Letter Example


Business administration cover letter template

Why this cover letter works

  • What’s the first thing that will catch the recruiter’s attention in this business administration cover letter? The quantified achievements!
    • Using concrete numbers like “helped reduce supply costs by $12,984” establishes the candidate’s impactful contribution at work. Follow this lead by presenting a track record of significant achievements in your previous jobs. You’re giving recruiters more reasons to call you for an interview.

Business Manager Cover Letter Example


Business manager cover letter template

Why this cover letter works

  • In your business manager cover letter, highlight your leadership skills and accomplishments in a concrete way.
    • Don’t be afraid to share examples of how you’ve led teams to success in the past.
  • Use concrete data to support your claims here. Doing so will emphasize your ability to consistently achieve results and gives your cover letter a more professional look.

HR Business Partner Cover Letter Example


HR business partner cover letter template

Why this cover letter works

  • Any HR business partner cover letter you create needs to show how you’ve served the businesses you’ve worked for in the past.
    • Provide examples where your HR strategies improved employee engagement or business performance.
  • Don’t leave hiring managers guessing. Be specific in what you’ve accomplished and what your skills could bring to the hiring company.

How to Format a Business Cover Letter

Salesperson pops out of computer screen to depict outselling the competition with sales cover letter

Every business offers different products and services and has varying operational policies. Therefore, your cover letter shouldn’t be a one-step copy-and-paste solution for every business-related job you apply to. 

Instead, you want to tailor it based on the job description for each company’s needs. For instance, if you’re applying to a business financial analyst position, you may want to emphasize your knowledge of expense reports and income statements. 

Business cover letter greeting and introduction

As you would do for a business proposal, you want to lead off with a strong opening for your business cover letter. 

The first step is optimizing the greeting with the name of a specific hiring manager since personalization is always a great way to succeed in the business environment. However, if you can’t find a contact person in the job description, company website, or LinkedIn, leading with “Dear [company name] hiring manager” or something similar will also work. 

You also want to immediately connect the values and skills you bring to the table in the opening paragraph. For instance, if the company provides youth educational resources, you could connect to how you’d be passionate about using your sales skills to promote services that help kids feel empowered within their education at an early age. 

The example below is a decent start. That said, it doesn’t address anyone in specific or connect with the company or skills needed for the job the applicant is applying to.

Lead with a stronger connection to the role than this!


I’m excited to be applying for your business management position. I’ve had a strong business acumen from a young age, which is why I decided to go to school for business management. I believe I’m an ideal fit for the position.  

Instead, go for an opener that connects with the company you’re applying to, like the one below, that emphasizes the applicant’s passion for eBay’s sustainable form of commerce. 

Form a relevant connection with the company!

Dear Mr. Iver,

eBay’s commitment to enabling economic opportunity and creating a better, sustainable form of commerce resonates deeply with me, making me eager to contribute to your mission. I am excited to apply my skills to the role of business assistant at eBay.

Business cover letter body

You understand the importance of metrics and credentials when making key business decisions. Emphasize those aspects in your business cover letter’s body to create a great foundation for your skills and to emphasize why you’re an excellent fit. 

Some common business metrics you may want to reference include ROI, conversions, or productive efficiency. 

If you don’t have much experience, you can also lean on achievements and courses from degrees in business management, finance, marketing, or other related fields to show you have the right skills for the job

Take a look at the example below, which does an excellent job of citing metrics like market reach and increases in sales. 

A good body paragraph optimized with business metrics

My most recent position was as the business development manager at Texas Instruments. Here, we faced challenges regarding product penetration in new markets, to which I responded by instituting an evidence-based market research approach. This initiative resulted in a 53% increase in market reach and boosted sales by 33% over a year.

Business cover letter closing

You know that a solid closing with a CTA can make a big difference in landing the sale. It can also help when writing your business cover letter. 

Ideally, you’ll want to relate back to crucial characteristics of the position and the company’s mission. For example, if you’re applying to be a business development director for a company that sells fitness equipment, you could relate back to how you want to use your strategic prospecting abilities to help the company grow and achieve its goals of helping more people live a healthy lifestyle. 

The closing below doesn’t end as strongly as you’d like since it doesn’t refer back to the specifics of the position.

Yikes, too bland! 

Thank you for reading my cover letter. I hope to hear back from you soon and would be eager to get started in this position.


Jessica Sanchez

Instead, aim for a closer that sounds eager and engaged with the role, like the one below, emphasizing enthusiasm about joining ExxonMobil’s HR team and their work environment that encourages growth. 

An eager and engaged closer for the win! 

I am eager to utilize my skills to improve the effectiveness of your HR operations by joining ExxonMobil as an HR business partner. I am committed to collaborating with various teams to foster a work environment that encourages growth, innovation, and satisfaction. Thank you for your dedication to workforce empowerment, and I eagerly await your response.


Cesar Quispe

What if the job description doesn’t request a cover letter?

When you sell or develop products, you want to make every effort to stand out in business. You should do the same in the hiring process and submit a cover letter to showcase your skills, even if it’s listed as optional in the job description

Should I follow up after sending a business cover letter?

You know that following up on leads can help land a sale in business. It can also help if you haven’t heard back a week or two after submitting your resume and cover letter. Just remember to keep a professional business tone to leave a good impression. 

How long should business cover letters be?

The business environment is fast-paced, so your cover letter shouldn’t be longer than one page. To condense what you include, try to focus on the primary needs of the position. For instance, if the company needs help boosting sales, you could emphasize your lead generation and cold calling skills in your cover letter.